Case Studies
Previous UX Design projects showcasing my design approach and achievement of key outcomes.
Wellbeing Web App
Designing an easy to use webapp for primary schools to adopt a whole school approach to supporting the mental health and wellbeing of their students.
New Bank Accounts
Achieving a 120% increase in new business via digital channels and 850% decrease in processing time to create a new bank account.
Mobile Rewards App
Delivering a unique concept to general insurance customers via a rewards program mobile app.
Skills
As a senior product designer, I have 15+ years of experience in user centred design, agile software development and digital management. Some of my key skills include:
- Agile Project Managment 95%
- User Flows 95%
- Wireframing / Sketching 95%
- Visual Communication 95%
- Product Design 95%
- Design Strategy 90%
- Design Thinking 90%
- User Testing 90%
- User Research 80%
- Information Architecture 80%
- Prototyping 80%
- Coding 20%
My Philosophy
My guiding beliefs for all things design
Research to Understand
Balancing user needs with business goals requires research. Understanding user pain points and business problems leads to designing the optimal solution overall.
Proof the design
Always test a design with a prototype under almost real conditions. Listen to the feedback. Remove features if they are not clear to your users.
Design Consistency
Design consistency and smooth handoff to development teams arises from using design systems, pattern libraries and layout grids.
Inspired Benchmarking
Inspiration and best practice are derived from product or project benchmarking. Don’t copy the leaders. Learn from them and create a unique solution.
Consistent Learning
Technology and design trends are constantly evolving. Following leaders in new developments serves to build knowledge and inspiration for projects.
keep it clean and simple
To quote Leonardo Da Vinci: “Simplicity is the ultimate sophistication”. Applying a less is more approach contributes to unique solutions for problems.
Research to Understand
Balancing user needs with business goals requires research. Understanding user pain points and business problems leads to designing the optimal solution overall.
proof the design
Always test a design with a prototype under almost real conditions. Listen to the feedback. Remove features if they are not clear to your users.
Design Consistency
Design consistency and smooth handoff to development teams arises from using design systems, pattern libraries and layout grids.
Inspired Benchmarking
Inspiration and best practice are derived from product or project benchmarking. Don’t copy the leaders. Learn from them and create a unique solution.
Consistent Learning
Technology and design trends are constantly evolving. Following leaders in new developments serves to build knowledge and inspiration for projects.
Keep it clean and simple
To quote Leonardo Da Vinci: “Simplicity is the ultimate sophistication”. Applying a less is more approach contributes to unique solutions for problems.
